BIOTECH + SUSTAINABILITY
Logo, visual identity + website wireframes for Calyxia
Collaboration with animator Alice Bibette from Deepsheep Studio
Calyxia is an emerging multinational company that designs and manufactures advanced and sustainable microcapsules. The biodegradable capsules are used in electronics, agriculture, home care, perfumes, and more.
The company brings together the best of science and industry, partnering with institutions such as Harvard, the European Commission, ESPCI Paris, France Chimie, and more. Clients include BASF and Chanel.
Calyxia needed a logo to represent the moment the material inside of the capsule is released. The capsule exits to the top righthand corner, signifying an ever-upward progress and innovation. The symmetry of the logo reflects the technical precision and commitment to excellence in research and manufacturing.
Wireframes and a web design mockup were submitted as well and expounded upon as the company evolved. The company later added a gradient to the logo to render it even more dynamic.
An animation by Alice Bibette explains the company’s mission and vision and was integral when pitching to new partners.